Merscom's Trainz Railwayz Rolls Over Rail Simulator
Analysis shows game outpaces upcoming train sim
CHAPEL HILL, NC - December 11, 2007 - Merscom today announced that initial holiday sales of its just released Trainz Railwayz game have greatly exceeded expectations and it has had to ship thousands of units a week to retailers to keep up with demand. Merscom's product group also upwardly revised sales estimates based on these initial results and an analysis of the upcoming Rail Simulator, which Electronic Arts will be distributing in North America in Q1 2008.
In virtually every key feature, Trainz Railwayz provides greater value (based on the features listed for Rail Simulator at railsimulator.com):
- 50 activities in Trainz Railwayz, only 15 scenarios in Rail Simulator
- 10 routes in Trainz Railwayz, 4 in Rail Simulator
- Trainz Railwayz has over 50,000 assets available for free download; Rail Simulator currently has less than 150 available
- Additional games included in the package
- Trainz Railwayz is available for the current holiday season; EA will be distributing Rail Simulator in 2008
- $19.99 SRP for Trainz Railwayz versus $39.99 for Rail Simulator
"As a small publisher, we've always given our customers something more in order to compete. We always strive to give our customers a great product at a fair price," said Merscom Chief Customer Officer, Lloyd Melnick, "but even I was surprised at how superior our game is to Rail Simulator. It has prompted me to revise our projections upward significantly."
About Merscom
Merscom is a global publisher of computer and video games that distributes games through multiple channels, multiple platforms and multiple revenue models. Merscom's channels include retail distribution in the US and Europe, online sale through major portals worldwide and games on Microsoft® Xbox Live® Arcade. Merscom publishes games from leading casual game developers, including Auran Games, Sandlot Games, Reflexive Entertainment, Absolutist and Pi-Eye Games. Merscom publishes on multiple platforms including PC, console and handheld. Merscom produces entertaining products for gamers of all ages and guarantees all customers a great experience with its "Fun Guarantee." For more information visit www.merscom.com.
